CHICAGO – Whether it’s a morning run, afternoon bike ride or a weekend on the tennis court or golf course, staying active is a way of life – and now there’s a solution to help sustain it. Vital Proteins, America’s No. 1 collagen brand , is releasing Vital Proteins Active Complex, a new offering designed to support joint comfort and mobility – and help active people continue moving the way they love.
Made from a unique blend of FORTIGEL collagen peptides, AquaLOX boswellia serrata extract and the brand’s best-selling collagen peptides, Vital Proteins Active Complex features high-quality ingredients proven to support joint mobility, improve joint comfort and reduce muscle soreness in less than 2 weeks. A daily serving of Vital Proteins Active Complex can be taken all at once or divided throughout the day (three tablespoons). And because it’s unflavored, the powder is an easy addition to existing routines – just mix into coffee, tea, smoothies or other favorites to keep on keeping on.
“Most people don’t think about joint health until discomfort slows them down – but for young, active people exercising three to five times a week, movement is core to their identity. Our research indicated this group is underserved when it comes to joint comfort and mobility solutions,” said Jill Abbott, vice president of Marketing Strategy & Innovation at Vital Proteins. “We developed Vital Proteins Active Complex because active lifestyles deserve proactive support – so these individuals can keep moving and feeling their best, today and long into the future.”
Vital Proteins Active Complex joins the brand’s suite of Complex offerings, which also includes Vital Proteins Hair Complex and Vital Proteins Skin Complex – each formulated with functional ingredients to address specific wellness and beauty concerns.
The new formula is NSF Certified for Sport, gluten free and contains no artificial colors or sweeteners. Vital Proteins Active Complex is now available on VitalProteins.com and Amazon for $29.99 for a 10.3 ounce canister (prices may vary by retailer) – and will roll out to additional retailers, including Target and Whole Foods Market, in late fall 2025.
