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C4 Energy puts an unexpected twist on energy with beer-flavor-inspired All Hopped Up
First-of-its-kind flavor innovation delivers the crisp, refreshing taste of a light beer with the functional energy of C4 - without the alcohol.
CON-CRĒT Creatine HCI is expanding into Target and CVS
As creatine goes mainstream, CON-CRĒT is bringing its patented formula to more consumers.
MaxiNutrition brings confectionery-grade performance bars to the U.S.
The range: Deluxe Bars, Creatine Bars and Soft Bars pairs indulgent taste with functional nutrition in a convenient, grab-and-go format.
Q&A on women's health with Dr. Reddy's Ana Archbold
"One of the biggest opportunities is to make candid, informed conversations about women’s health part of everyday healthcare," said Ana Archbold, strategy and innovation leader at Dr. Reddy's