Consumer Brands warns of unreliable product data
“Accurate product information isn’t just a nice-to-have feature, it’s the foundation of transparency and trust,” Consumer Brands’ Rishi Banerjee wrote.
CBA
CHPA and CBA push back against regulatory moves on food definitions and ingredient reviews
Both groups warning that the government's approach risks confusing consumers and disrupting product availability without a clear scientific basis.
Consumer Brands launches National Consumer Transparency Week
National Consumer Transparency Week is designed to raise awareness of the industry’s voluntary transparency programs.
Facts up Front, SmartLabel gain recognition as transparency efforts grow
According to research from the Consumer Brands Association, 90% of Americans recognize Facts Up Front, and 22 million SmartLabel scans occur each year.
CBA launches National Consumer Transparency Week
The initiative highlights the CPG sector’s ongoing efforts to offer shoppers clearer information about the products they use every day.
Consumers show strong trust in Facts up Front label, new research finds
Facts up Front is a voluntary, industry-led initiative that displays key nutrition data from the FDA-required Nutrition Facts panel on the front of food and beverage packaging.