Generational shifts redefine shoppers’ produce purchases, FMI research says
Younger consumers drive digital discovery and omnichannel growth.
Younger consumers drive digital discovery and omnichannel growth.
87% of responding food retailers sell health tracking devices, such as blood pressure cuffs, continuous glucose monitors, and wearable rings to track health metrics.
For U.S. retailers, probiotics are no longer limited to a niche supplement market.
The new study takes a close look at perishables with declining quality over time, such as fresh produce, dairy and meat.
Label reading rises as 58% of shoppers check ingredients before buying, with 87% of health-focused consumers doing so.
The data suggests that while support for tariffs is growing, consumers understand prices may rise – and they’re already adjusting their shopping habits.
National survey of 21,000 sdults captures seven-day snapshot of medication use; OTC and prescription medicines used in tandem to address distinct health needs.
Walmart’s penetration rose six percentage points year over year, marking the largest gain among all retailers tracked in the quarterly study.
In the U.S., growth is driven by mainstream retail and pharmacy channels, as sports nutrition products expand beyond specialty stores.
The U.S. leads global retail pharmacy growth, driven by aging populations, increasing chronic diseases, and rapid digital pharmacy adoption.
For pharmacy operators and healthcare stakeholders, the findings emphasize the need to maintain access to screening, timely referrals, and ongoing care during public health emergencies, especially for high-risk and newly diagnosed patients.
The report highlights online and direct-to-consumer channels as the fastest-growing sales segment, driven by subscription models, broader product range, and increased digital health engagement.
The rising demand for clean-label, plant-based, personalized sports nutrition products is transforming the U.S. market.
The United States remains the largest market, driven by high consumer spending and rapid adoption of nutricosmetics in retail channels.
These generational differences affect both product assortment and channel strategy.
“These findings directly contradict the narrative that drug manufacturers are price gouging,” said Dr. Wayne Winegarden, director of PRI’s Center for Medical Economics and Innovation.