New Circana research reveals how Ibotta promotions outperformed media benchmarks
Ibotta is a performance platform that optimizes the path to purchase for brands, consumers, and retailers.
Research
Study finds digital health care now embedded in everyday care
Digital health supplements, not replaces, traditional care, based on NYU Langone Health's study of over 8 billion patient interactions across U.S. hospitals and clinics.
Circana expands Liquid Survey Solution with new AI capabilities to accelerate consumer intelligence
Enhanced solution deepens integration within the Unify+ platform, connecting verified buyer feedback with real-world purchase behavior for faster, more confident decision-making.
Survey: Patients still face medication access barriers despite prior authorization reforms
National patient survey finds cost confusion, prior authorization delays can derail care, but technology can unlock price transparency, improv access.
PRI report warns of risks tied to unauthorized GLP-1 knockoffs
A new Pacific Research Institute report warns that unauthorized compounded GLP-1 drugs may pose patient safety risks and hinder future pharmaceutical innovation.
Popchips study reveals the nation's most real snacking habits
The findings suggest that snacks have become an essential part of how Americans experience everything from live sports and television premieres to casual nights spent catching up with friends.
Circana: Retailers need deeper view of pricing and promotions
A Circanan analysis suggests that strong sales and loyalty growth can hide market share declines, leading to the creation of Market Share Drivers, a tool to measure the effects of pricing, promotions, and other factors.
Father’s Day spending to hit record $27.9 billion
This marks an increase from the previous record of $24 billion set last year.
New summer beauty trends data from Daash Intelligence shows shifts in purchasing decisions
Categories tied to sun protection, long wear and hydration gained momentum, reflecting changing consumer priorities as warmer weather and outdoor activity began to drive purchasing decisions.
NRF Monitor: Retail sales extend growth streak in May
Total sales were up 6.29% year over year during the first five months of the year, and core sales were up 6.19%.
June imports rise year over year, remain below 2025 levels through fall
"The ongoing trend is for lower imports as the conflict in Iran continues to cause higher inflation and economic uncertainty.”
Healthy aging by state: The top and bottom places for seniors to live in the U.S.
This study analyzed 13 metrics across health, affordability, social well-being, and environment to understand what supports healthy aging.
How fresh foods are rewriting the rules of brand loyalty
New Acosta Group research reveals consumers rely on national and private labels differently depending on category, occasion and perceived value.
Gartner study reveals consumers want AI shopping help, but not AI purchase decisions
The findings suggest consumers are more receptive to AI shopping tools that support discovery and research.
LatinUs Beauty announces new distribution partnership with Houston-based Midway Importing
Earlier this year, Lu officially launched in CVS Pharmacy y más and Navarro Discount Pharmacies, significantly increasing the brand’s accessibility to multicultural beauty consumers nationwide. The company will also debut this summer in a 12-store test with H-E-B locations across Texas.
Circana reports April retail sales drop amid shifting calendar, economic strain
Younger consumers continue to reshape spending habits.