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Cheetos to offer runway show and style bar experience

Cheetos to offer runway show and style bar experience

One of the hottest weeks in fashion is about to get a whole lot hotter — even Flamin’ Hot — thanks to Cheetos, which is putting its orange-dusted fingerprints all over the fashion and beauty world. Next week, Cheetos will unveil the Cheetos Flamin’ Haute look in New York at the brand’s

Drake’s introduces Mini Pound Cakes

Drake’s introduces Mini Pound Cakes

Drake’s has added Mini Pound Cakes to its product line up. “We’re excited about the return of a classic variety to the Drake’s line-up,” said Chip Stenberg, Drake’s associate brand manager.

Schick Xtreme launches BIP club

Schick Xtreme launches BIP club

With the growing popularity of companies offering keep-your-hair pills and shampoos, Schick Xtreme – a brand with a legacy of helping guys master the art of head shaving – is pushing into new boundaries with the first-ever club for bald guys, BIP, which stands for “Bald Important People.

SweeTARTS teams with fashion icon Christian Siriano

SweeTARTS teams with fashion icon Christian Siriano

SweeTARTS announced Friday its partnership with Council of Fashion Designers of America (CFDA) designer Christian Siriano in celebration of SweeTARTS “Be Both” campaign. Siriano designed a custom couture look inspired by the brand, which celebrates the freedom to be “more than one thing.