Tic Tac Chewy! debuts first-ever ad campaign
All ads were conceived and produced by creative solutions company, Translation. The ad officially debuted on February 10th and will be running through May 15th on streaming platforms and social media.
Supplier News
PLMA's Annual Meeting & Leadership Conference to have new format, sessions
More flexible sessions, wide range of industry topics and Jack Sinclair, CEO, Sprouts, headlines list of two dozen top-tier speakers.
Cencora reinforces efforts to strengthen pharmaceutical supply chain
Marks significant expansion of initiative to help health systems access critical, at-risk medications for patients.
Ferrero survey reveals unexpected trends in Valentine's Day celebrations
The survey uncovers that most adults prefer chocolate over flowers and would rather have a low-key celebration at home over an elaborate one.
TUMS Bourbon Heat takeover brings fans heartburn relief
TUMS gave out free samples of TUMS Chewy Bites and exclusive swag, including beaded necklaces, hats and sunglasses
Lil Wayne and Cetaphil score big on Super Bowl Sunday
The spot aired exclusively in Lil Wayne’s hometown, NOLA, during the big game.
Dove Men+Care partnering with Marshawn Lynch to drop the B.O.
Throughout the weekend, Marshawn Lynch will be bringing _EASTM_DE to life, in addition to in-store takeovers at BEASTMODE locations in Las Vegas and Seattle.
Product of the Year USA announces 2025 award winners
Celebrating the best in product innovation with 40,000 consumer votes.
First Quality acquires Henkel’s Retailer Brands, expanding product portfolio
The acquisition enhances First Quality’s existing store brand product portfolio by adding detergents, fabric finishers and dishwash categories.
Flamingo’s newest razor expands into Target, CVS and other national retailers
The razor is available in two fresh colors, fig and seafoam, and comes with two blade cartridges and a shower holder for just $11.99. Blade refills (4-pack) are also available.
Carroten is launching in Target for U.S. brick-and-mortar debut
Greece's No. 1 sun care brand hitting shelves at Target this month.
BD to separate Biosciences and Diagnostic solutions business to enhance focus, drive growth
Biosciences and Diagnostic Solutions to realize its full market potential as differentiated leader in Life Sciences Tools and Diagnostics, with robust innovation pipeline and headroom for growth in key sectors.
Keurig Dr Pepper unveils cool new flavors
Dr Pepper Blackberry, available today, is the first variety to release.
Athletes First and Revlon team during Super Bowl week
Agency's 100,000-square-foot hospitality experience to host Revlon's beauty bar and American Crew's grooming lounge during three-day Big Game event for clients, influencers, and guests.
Dove Men+Care unveils new body and face scrubs for men's skin care needs
These scrubs deliver deep cleansing, exfoliation, and hydration for healthier, smoother skin.
Neutrogena introduces Tate McRae as global brand ambassador
On the heels of its 10th anniversary, the brand’s iconic hydro boost collection is revealing a juicy, fresh take.