The CPG Guys: Building shopper loyalty with Hy-Vee CMO Kathryn Mazza
Lucas Barros, Head of Walmart Connect and Pamela Castro, Commercial Manager for Walmart Phronesis at Walmart Chile, join the CPG Guys.
CDR
Keurig Dr Pepper releases first-ever State of Beverages Report
2025 trend report reveals generational shifts reshaping beverage culture – driven by flavor obsession, personalization and wellness – while classic favorites still hold strong.
FMI: Mild uptick in grocery prices signals ongoing volatility
“The impact of tariffs on food prices remains muted but continues to be a factor worth watching.”
Walgreens and LiveRamp partner to boost retail media performance
LiveRamp’s clean room technology now powers WAG’s data collaboration platform, enhancing how advertisers create, activate, and measure audiences.
NCPDP Foundation awards $200,000 grant to CARIN Alliance for Consumer-Facing Real-Time Pharmacy Benefit Check project
This grant was made possible with support from the CoverMyMeds Empowering Coordination of Care and Innovation Founder's Donor Fund, the FDB enhancing patient safety Founder's Donor Fund, and the NCPDP Foundation General Grant Fund.
Blue Moon and beauty brand eos team on new promotion
The two brands are bringing Blue Moon's iconic Valencia Orange Garnish beyond the glass and straight to your lips.
ECRM hosts Walmart execs for beauty and wellness insights
The presentation offered a deep dive into the retail giant’s strategic vision for the beauty and wellness categories.
NIQ and WeArisma partner to measure creator marketing impact
This strategic partnership marks a significant step forward in the evolution of performance-driven influencer marketing.
Razer and Mars evolve partnership with snack line for gamers
RESPAWN by Razer became the first ever gum for gamers, enriched with B Vitamins and Green Tea Extract.
Pilot Pen awards $100K G2 grant to Michigan pastor on The Kelly Clarkson Show
Anna Taylor-McCants is awarded the grant for her extraordinary grassroots leadership and impact on the lives of the unhoused.
APhA withholds endorsement of ACIP Adult Immunization Schedule
COVID-19 vaccination during pregnancy has been proven safe and effective. Additionally, this vaccine is not associated with any fertility issues in either women or men.
RxLogic expands leadership team
“Paige and Shelia bring exceptional leadership that is already shaping our momentum."
Garden Veggie Straws makes a splash this summer with limited-edition Splash Pack
Just in time for the first day of summer, Garden Veggie Straws are turning up the fun with the limited-edition Garden Veggie Splash Pack,
RFK Jr. fires entire CDC vaccine advisory panel
Scientists and experts said the changes to the vaccine panel, which recommends how vaccines are used and by whom, would undermine public confidence in health agencies.
Q&A: Girotra on Dr. Reddy’s branded O-T-C focus
Girota’s role involves shaping the strategic road map and scaling the business with the aspiration to establish Dr. Reddy’s as a leading player in the consumer health segment
Turkey Hill adds hard iced tea to portfolio
Offered in Lemon, Peach, and Raspberry flavors.