Hy-Vee lowers holiday meal deal price to feed 10 for under $35
“We know customers are especially focused on value this holiday season, and the new Hy-Vee Holiday Meal Deal makes it even easier to feed more people for the lowest price.”
Hy-Vee
Hy-Vee launches Senior Wellness Day
Aims to connect older adults with health and wellness resources.
Hy-Vee rolls out GLP-1 wellness program, offers free enrollment to first 1,000 sign-ups
The program follows the recent launch of Medicare’s new GLP-1 Bridge program.
Kroger Health, Hy-Vee rally leaders for Nourishing Change
This year’s event unfolded against a backdrop of significant forces shaping the future of health care in the U.S.
Hy-Vee committed to fostering wellness with nutritious choices
‘We’ve invested in new tools to help guide, engage and empower customers in their health journey’
Hy-Vee CEO honors Donna Tweeten as an industry trailblazer
Tweeten, Hy-Vee’s first female president who joined in 2006 and was chief marketing officer before becoming president, retired in January 2025 but stayed as a consultant until her death.
Industry mourns Donna Tweeten, Hy-Vee's first female president
Donna was Hy-Vee’s first female president and a beloved visionary leader, mentor and advisor who spent the past 40 years shaping the company’s brand into a nationally recognized name.
Over 100 Hy-Vee stores offering A1C screenings at a reduced price in April
Low-cost screenings administered by registered dietitians are available at more than 100 Hy-Vee stores.
Hy-Vee pharmacists share top five reminders for a healthy and safe Spring Break
With many families traveling this month, Hy-Vee pharmacists are sharing their tips for safety during Spring Break
Hy-Vee launches line of dietitian-developed, medically-tailored frozen meals
“Dietitian Dishes make healthy eating easier, especially for individuals who are just learning how to navigate chronic conditions like diabetes or heart disease.”
Hy-Vee expands private brand portfolio with ‘Nothing But The Truth’
Dietitian-developed line targets growing demand for better-for-you foods with clean labels and accessible pricing.
Hy-Vee to support local communities by providing free kids meals, food bank bundles and more
Hy-Vee will be providing multiple community support options at all Hy-Vee store locations.
Kroger Health and Hy-Vee to co-host second annual Nourishing Change Conference
The event will gather leaders from public and private sectors to discuss how retail can improve health outcomes nationwide.
Hy-Vee expands retail media offering with Instacart integration
The move enhances Hy-Vee RedMedia’s retail media portfolio, allowing brands to connect with high-intent shoppers directly within search and browse experiences.
Hy-Vee teams with Oscar Health to launch fixed-price employer health plan in Iowa
The offering blends Oscar’s technology-driven insurance platform with Hy-Vee’s retail pharmacy network, grocery presence, and primary and urgent care clinics operated through Hy-Vee Health Exemplar Care.