M&M’S unveils Winter Blend & Mars’ Festive lineup
M&M'S is making the season merry and bright with the new M&M'S Winter Blend and the return of the beloved, M&M'S Holiday Blend.
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Ethel M Chocolates rings in holiday magic with new collection
The American luxury chocolate brand unwraps the magic of the season with its new Holiday Advent Calendar and luxurious gifting collection made to elevate every holiday celebration.
Mars unveils sweet, sour and 'swicy' innovations for 2026
Whether fans are looking for poppable bites or sweet-and-spicy (swicy) mashups, each innovation is backed by consumer insights and preferences and is sure to become your next must-have treat.
Mars offers Tails & Treating Packs for pets
Mars Tails & Treating Packs – a first-of-its kind Halloween offering from Mars – includes iconic confections for humans alongside delicious pet treats for dogs and cats.
SNICKERS and Josh Allen team for saucy NFL promotion
Launched in partnership with reigning MVP Josh Allen, SNICKERS Sauces are made with real SNICKERS ingredients and available in Caramel Buffalo, Peanut Teriyaki and Chocolate Barbecue flavors.
Mars and Ben's Original cook up new tasty, accessible and healthy mealtime solutions
These new offerings are designed to meet the needs of today's busy consumers who crave options that are tasty, healthy, and accessible, with the quality and flavor Ben's Original fans know and love.
Summerween has arrived: Mars unwraps a new era of Halloween
“Summerween is a movement and Mars is matching that energy—making sure your favorite Halloween products are on shelf whenever you’re ready to celebrate,” said Tim LeBel, Mars Chief Halloween Officer and President of Sales.
SNICKERS returns for 3rd year as official chocolate bar of the Orange Blossom Classic
From tailgates and Fan Fest to halftime activations, SNICKERS will again deliver moments of indulgence and satisfaction, reinforcing Mars Wrigley’s mission to bring joy to everyday experiences.
Mars goes Mesozoic: M&M'S releases Jurassic World Rebirth packs
The collaboration features three collectible M&M’S Mega Peanut Butter packs, showcasing designs inspired by the film’s dino-fueled action.
Razer and Mars evolve partnership with snack line for gamers
RESPAWN by Razer became the first ever gum for gamers, enriched with B Vitamins and Green Tea Extract.
M&M’S unveils new global creative platform – “It’s More Fun Together”
The iconic candy brand champions the power of fun and delicious shared moments through a new creative lens — because no one knows fun better than M&M’S.
SNICKERS drafts Bills QB Josh Allen to beat halftime hunger
From two-minute drills to snack-time thrills, these limited-edition bars will be available nationwide starting this June, dropping just ahead of preseason.
Mars rolls out TWIX Snickerdoodle
TWIX, the brand built on the power of two, launches its latest creation blending classic TWIX layers AND a snickerdoodle twist.
DOVE Ice Cream helps make Mondays sweeter by helping fans celebrate their mini victories
DOVE Ice Cream is here to change that with #MiniWinMonday, a movement that recognizes and celebrates the small wins, one chocolate-coated, creamy bite at a time.
Mars brings new innovations to Sweets & Snacks Expo
Mars showcases how evolving treating behaviors and stretched seasons are shaping the future of snacking.
Mars Halfway to Halloween is back again bringing thrilling twists to seasonal lineup
“Mars Tricks, Treats and Trends” report shows some Americans are already embracing the Halloween spirit.