SoftSheen-Carson to celebrate milestone
L’Oréal USA’s SoftSheen-Carson division is commemorating its 10th anniversary with a yearlong celebration slated to start in February in conjunction with Black History Month.
Supplier News
Factor Nutrition Labs plans line extension, print campaign
Factor Nutrition Labs, a leading manufacturer and marketer of brain support supplements, is slated to expand its product roster and broaden its media efforts. Plans call for Factor’s complete line of seven supplements to be extended with four additional products by the end of this year.
P&G set to pilot Internet store
Procter & Gamble Co. plans to pilot an online store this month in conjunction with e-commerce solution provider PFSweb Inc.
McNeil recalls some Tylenol, Motrin and other O-T-C products
McNeil Consumer Healthcare has issued a voluntary recall of certain lots of over-the-counter medications, including products from its Tylenol, Motrin, Benadryl, Rolaids, St. Joseph and Simply Sleep brands.
Kinney, Discount Drug Mart, USA Drug get Smart for Life
Kinney Drugs, Discount Drug Mart and USA Drug are carrying Smart for Life Cookie Diet weight-loss products in their stores. Plans call for the Smart for Life Cookie Diet products to be placed in 87 Kinney locations in New York and Vermont. Smart for Life six-pack to-go cookie trays in two flavors,
PepsiCo names Gatorade brand marketing VP
The Gatorade Co., a division of PepsiCo, has hired Andrea Fairchild as its new vice president of brand marketing. Fairchild, 38, comes to the company after 10 years at Nike, where she was responsible for driving global business growth for the women’s training category.
Walgreens to sell new Skinvisible antiseptic
Skinvisible Pharmaceuticals Inc. licensee JD Nelson & Associates has entered into a distribution agreement with Walgreen Co. to carry its Safe4Hours First Aid Antiseptic Skin Protectant in the chain’s drug stores. JD Nelson currently licenses Safe4Hours Hand Sanitizer from Skinvisible.
Fresh Harvest snack bars to be carried by Walgreens
Fresh Harvest Products Inc. plans to make its Wings of Nature organic snack bars available in Walgreens stores. The natural and organic food and beverage company said Tuesday that Walgreens stores are slated to begin selling the snack bars later this month, starting in the Orlando, Fla., region.
Gillette teams with music stars on digital documentary series
Procter & Gamble Co.’s Gillette shaving products brand is partnering with popular musicians to produce "Gillette UNCUT," a digital documentary film series. Shot by renowned music filmmaker/photographer Danny Clinch, the "Gillette UNCUT" films will give fans with a glimpse into the worlds of will.i.
Sanofi-aventis makes tender offer for Chattem
Sanofi-aventis has initiated its tender offer to buy all outstanding common shares of Chattem Inc. as part of its $1.9 billion deal to acquire the Chattanooga, Tenn.-based drug maker. The French pharmaceutical giant said Monday that the offer, at $93.
Dr. Pepper, EA brand program offers video game content
Dr. Pepper has teamed up with video game maker Electronic Arts Inc. on an interactive brand marketing program. Under the effort, consumers who buy 20-ounce bottles of Dr.
Celsius calorie-burning drink rolled out at Rite Aid
Celsius Holdings Inc. said its Celsius calorie-burning beverage is now available at Rite Aid drug stores nationwide. The company said this week that Rite Aid stores are carrying three Celsius flavors: sparkling Orange and the noncarbonated Green Tea Raspberry Acai and Green Tea Peach Mango.
Align’s new packaging to feature money-back guarantee
Procter & Gamble Co. this month is rolling out new packaging for its Align probiotic that includes the product’s new money-back guarantee. The consumer products giant also said that next month its P&G BrandSavers coupon book will feature a high-value coupon for money off an Align purchase.
Organyc feminine care brand makes U.S. debut
Italian personal care manufacturer Corman has introduced the Organyc brand and new private-label feminine care lines in the United States.
GSK puts Advantage Brands plan in action
GlaxoSmithKline Consumer Healthcare (GSK) has established several key sales, marketing and merchandising objectives for its retail partners in 2010 to capitalize on its Advantage Brands strategy, according to Mike McCormick, director of the initiative.
Get ready for Valentine’s Day
If, as someone once said, “timing is everything,” the timing of Valentine’s Day this year does not favor chain drug retailers.