Through digital, social, video, and in-center experiences, the campaigns invite audiences to see HairClub as a trusted partner, not just a provider, on their journey to getting the hair they want and restoring their confidence.
The Amaya Edit showcases the newest ambassador's hand-picked favorite styles from the NEW. MORE. BETTER
As AI-powered diagnostics, AR try-ons, and science-backed formulas continue to grow, U.S. retail will be a key driver in shaping global beauty innovation through 2032.
In addition to Whole Foods, Bio Creative Labs maintains established distribution across Walmart, Amazon, and other mass and e‑commerce channels.
The retailer’s first hypochlorous acid skin care brand.
Momentum in the U.S. grew driven by premium haircare, fragrance, and dermatologist-backed skincare.
A heritage-crafted, organic cotton cloth from the Netherlands reframes cleansing as a ritual—refined, enduring, and intentionally simple.
Beauty keeps outperforming many other consumer industries despite ongoing economic pressures.
‘We are intensely focused on strengthening and modernizing our full low-to-luxury assortment.’
This milestone reflects NeoCell’s powerful connection with today’s wellness consumer.
Together, the two innovations expand L’Oréal’s growing lineup of light-based Beauty Tech solutions.
About one in five consumers purchased fragrance as a holiday gift last year, and purchase intentions are even higher this year.
These moves highlight the division’s ongoing focus on innovation, education, category leadership, and long-term growth in the professional salon industry.
Bayer-Thomas’ ability to anticipate the needs of consumers, coupled with her understanding of what a retailer needs to do to satisfy them, qualifies her as one of MMR’s People Who Made a Difference for 2025.
Multi-year licensing deal launches with six iconic NBA franchises.
The Wahl Benevolent Beards Contest honors men who pair good grooming with goodwill, recognizing those who make their communities better — or “bearder” — places to live.
