JOYRIDE Potato Wedges launch today to celebrate Idaho
Idaho had out-posted every other state.
Supplier News
CHPA and CBA push back against regulatory moves on food definitions and ingredient reviews
Both groups warning that the government's approach risks confusing consumers and disrupting product availability without a clear scientific basis.
Kimberly-Clark gears up for major Kenvue overhaul
The planned combination will streamline operations while creating a roughly $32 billion global health and wellness business.
Dove celebrates the season of joy with the return of holiday products
Featuring five new scents and returning favorites that bring the nostalgia and excitement of the holiday season to everyday personal care routines.
Bristol Myers Squibb advances U.S. manufacturing investment with new $2.3 billion campus in Houston, Texas
New state-of-the-art facility will create nearly 500 skilled jobs and accelerate the delivery of next-generation medicines.
Millie Moon diapers now on shelves at CVS
The launch brings Millie Moon's premium diapers and wipes to millions of CVS shoppers, making elevated baby care more accessible through one of America's most trusted retail destinations, furthering the brand's mission to reach more families where they already shop.
RXBAR debuts first fall flavor in over four years with Apple Pie Bar
New limited-edition RXBAR Nut Butter & Oat Apple Pie joins the brand's fall lineup alongside the return of fan-favorite Pumpkin Spice 12g Protein Bar.
HARIBO in its next phase of growth in the U.S. under Jon Hughes new president & CEO
Leadership transition comes as HARIBO expands consumer experiences through innovation and the launch of its first-ever U.S. retail stores
GOYA invites Texans to escape to Casa Coco: A destination for hydration, wellness and summer fun
The invitation-only Casa Coco experience launches GOYA’s new hydration campaign at the Frenchie Hotel in Round Top, Texas, on August 10.
Force Factor prevails in NAD challenge over Total Beets® #1 sales claims
National Advertising Division finds Force Factor substantiated its position as America’s #1 best-selling beets brand based on unit sales.
NY NOW and Noted to co-locate industry-leading events in February 2027
The Greeting Card Expo with the NY NOW Winter show at the Javits Center, January 31 – February 2, 2027.
Lemme enters longevity category with NAD+ supplement
Lemme’s first supplement for healthy aging expands into the growing longevity segment.
Lisa Rinna investigates “The Ultimate Steal” in Garnier’s new campaign
The effort marks Rinna’s second Color Sensation campaign with Garnier this year.
At-home tick testing could speed Lyme Disease detection
The test analyzes the tick itself to provide rapid insight following a tick bite and support informed decision-making.
P&G to buy Thorne
For P&G, the acquisition introduces a premium supplement and wellness platform, capitalizing on growing consumer interest in preventive health and personalized wellness.
Vitamin Angels backs DRC effort to strengthen child nutrition
Developed in collaboration with PRONANUT and supported by Vitamin Angels, the landscape analysis provides one of the most comprehensive national assessments undertaken to date of the country's vitamin A supplementation and albendazole deworming program.